Made Else is the personal publishing imprint of Paul Rojanathara. Through people, craft, and creative movements, it explores how identity, place, and lived experience shape culture.
About the Book
THAINESS explores how a new generation of creatives is reshaping Thailand’s cultural presence on the global stage.
Thainess
Thai Creativity Today
Design and Ideas Shaping Global Soft Power
A new wave of creativity is transforming Thailand. Thainess captures the country’s cultural vanguard—artists, designers, chefs, and tastemakers driving a national renaissance. With 44 profiles and striking visuals, the book reveals how “soft power” has become Thailand’s most dynamic export. Framed by introductory essays, Thainess offers an insider’s perspective on a culture where heritage and innovation meet, positioning Thailand as a creative force with global relevance.
What's in the book
OFF COURSE documents how golf is changing—culturally, visually, and for good. Streetwear replaces dress codes, creators reshape tradition, and new voices set the rhythm. Essays, portraits, and visuals unfold across 18 holes of golf’s most radical reinvention.
Off Course
The New Cool in Golf
Available on May 27, 2026
Golf is changing—visibly, culturally, irreversibly. Once bound by hierarchy and etiquette, the game is now reimagined by a generation playing on instinct. Off Course captures this shift: streetwear swaps in for dress codes, sneakers hit the tee, skaters and elite athletes inject new rhythm, and creators online turn tradition personal. Structured like 18 holes, the book blends essays, portraits, and visuals into a cultural playbook for golf’s most radical transformation.


